Citi Mercedes Credit Card
Citibank and Mercedes-Benz Enter into Partnership to Jointly Roll out ‘Citi Mercedes Credit Card’ at Grand Launch in Thailand
In a bid to take customers’ luxurious lifestyles to another level, 2 global partners Citibank and Mercedes-Benz have entered into a partnership to launch the “Citi Mercedes Credit Card” in Bangkok. The new financial product has an enticing slogan, “Privileges always Drive with You,” implying customers’ entitlement to multiple world-class benefits.
An official launch and grand opening event will be held on July 24, 2019 at the M-floor Quartier Gallery of the EmQuartier shopping complex to introduce the new credit card and its world-class benefits as well as to unveil 3 brand endorsers who symbolize professional success in their respective fields. They will share their driving forces to realize their lives’ ambition. The 3 endorsers are young businesswoman Apinara “Prang” Srikarnchana, a new-gen idol who made a success of her business early in life; famous TV personality and DJ Puwanart “Un” Kunpalin, who epitomizes the security of a loving family life; and singer-turned-businessman Burin Boonvisut, who represents individuals with the determination to fulfill their ambition.
On hand at the launch event to celebrate the partnership will be Mr. Sergio Zanatti, Citibank’s Asia Pacific Cards and Loans Region Head; Mr. Tibor Pandi, Citi Country Officer of Citibank Thailand; Vira-anong Chiranakhorn Phutrakul, Consumer Business Manager of Citibank Thailand; Mr. Sandeep Batra, Head of Credit Cards and Loans at Citibank Thailand; Mr. Roland Folger, President and CEO of Mercedes-Benz (Thailand) Limited; and Mr. Heiko Nitsche, Vice President and CFO of Mercedes-Benz (Thailand) Limited.
Among the special guests joining the grand event to congratulate the two firms on their partnership will be guest of honor Araya Alberta Hargate, Mercedes-Benz Thailand’s brand ambassador, and other celebrities known for their lavish lifestyles including Ditawat Issra, Pimdao Panichsamai and Supachai Kanjanasakchai, Rinrata Indamra, Jay and Jareeyadee Spencer, Jongjin Jungsura, and Varavuth Jentanakul. Jazzing up the product launch will be an exclusive performance by singer Tanont “Nont” Chumroen.
Vira-anong Chiranakhorn Phutrakul, Consumer Business Manager of Citibank Thailand, comments that Mercedes-Benz is a world-class manufacturer of luxury automobiles with a long history and operations in Thailand spanning over half a century. It is the first time in Thailand that 2 global partners Citibank and
Mercedes-Benz Thailand have entered into a partnership to roll out an exclusive financial product, the “Citi Mercedes Credit Card.” With the credit card, privileges always drive with the brand’s VIP customers and these include a multitude of special benefits that are certain to satisfy all lifestyle needs of especially Mercedes-Benz owners.
At present, Citibank serves more than 200 million customers across 160 countries worldwide. However, Citibank has realized that nowadays the existing credit cards in the market have been unable to genuinely satisfy the needs of this group of discerning customers who are the owners of Mercedes-Benz vehicles because their privileges and benefits are not all-encompassing and unable to meet their lifestyle needs.
“We have to admit that luxury cars are a status and success symbol. Driving a luxury car is like moving toward success, which has more than its fair share of privileges. Citibank is joining forces with partner Mercedes-Benz Thailand to launch the Citi Mercedes credit card to satisfy the needs of customers with benefits that extend beyond the car-related issues and that include superior privileges that meet all lifestyle needs. The credit card looks set to inspire card members’ longer lasting success and offer greater happiness by taking their luxury lifestyles to another level,” says Vira-anong.
Customers of the Citi Mercedes credit card are entitled to a string of privileges at authorized Mercedes-Benz dealerships nationwide. These include a 15 percent discount on the mechanics fee and spare parts and an instant 15-percent on-top discount when redeeming Citi Rewards Points once their combined total equals the spending amount. Get 8X Citi Rewards Points when putting down a deposit for a brand new Mercedes-Benz vehicle or receive 4X Citi Rewards Points when spending via the Citi Mercedes credit card at those dealerships.
The various travel and lifestyle privileges include 2X Citi Rewards Points for spending in both local and foreign currencies, complimentary airport lounge access and airport limousine service by Mercedes-Benz car to Suvarnabhumi Airport, reserved parking at leading shopping malls and hotels, a 3 percent cash rebate for customers of the Citi Mercedes credit card at domestic gas stations nationwide, 24-hour roadside assistance service and many more.